Beijing Huatu Chinese Culture Service Center
· Founded in 1997, Beijing Huatu Chinese Culture Service Center (Huatu Center) has been engaged in book donation programmes to overseas embassies and consulates, Confucius Institutes (Classrooms) and other organizations, which constitutes a main channel for the promotion of Hanban’s planned textbooks. With a view to introducing Chinese language and culture to the world, Huatu Center has played an important role in the overseas distribution of materials on the study of Chinese language and culture. In recent years, Huatu Center has undertaken the task of preparing gifts for the national leaders’ visits abroad, which has also been recognized. In the meanwhile, Huatu Center sells textbooks, books, and audio-visual products to the public. By now, the center has sold more than 13.83 million books to over 100 countries worldwide, bringing fixed price 904 million RMB.
· Huatu Center owns Huatu Bookstore and Huatuchinese.com. Huatu Bookstore is a physical store with over 4,000 types of products for Chinese language learning, including textbooks, academic works, reference books, books on culture, history and national conditions, audio-visual materials, teaching software, stationery, and so on. It has put in place the most inclusive resource library for teaching Chinese as a foreign language. Huatu Bookstore has established long-term and reliable partnership with a large body of famous publishing houses in China, in a bid to provide the best service for all customers.
· Huatuchinese.com is an online sales platform developed in recent years by Huatu Center as a part of the effort to expand market. In addition to the products sold in Huatu Bookstore, Huatuchinese.com encompasses numerous multimedia teaching materials and e-books to better satisfy the needs for interactive learning, self-study, online learning, among others. Moreover, Huatuchinese.com launched its own App so that the users could enjoy the fun of learning and reading whenever and wherever possible.